Born from innovation

Ziemi doesn’t light up the road ahead of you, but rather the cyclist’s moving legs. This makes your Biomotion (your human movement) visible, causing other road users to automatically be more alert and cautious.

With standard bicycle lights, it is important that the light has a wide beam angle to ensure a clear view of the road ahead. If such a bicycle light were to be turned upside down, this would not only dazzle you, but it would also obstruct the view of other road users. Ziemi has been carefully designed to illuminate only the cyclist’s moving legs.

No, the Ziemi is not intended as a replacement for your traditional front light. It remains important to use a standard front light to ensure you can see the road clearly and are visible from the front.

Ziemi is a supplementary light that makes your moving legs visible from the front and sides, making you more recognisable as a cyclist and safer in traffic.

The Biomotion Rear Light has a two-in-one function. It acts both as a traditional rear light and as a light that illuminates your legs.

Reflectors definitely improve visibility and are compulsory on every bicycle. However, reflectors work reactively. This means that light must first hit them before they become visible. Consider a situation at a roundabout: if you’re approaching from the corner of someone’s eye, the light hits the reflector too late.

The Ziemi ensures that you are constantly visible and well-lit whilst taking part in traffic. It is precisely in the corner of the eye that you now stand out, thanks to a larger illuminated surface area and your recognisability as a person.

Nee, deze samenwerking hebben we alleen met de Nederlandse Fietsersbond.